Automotive

Doğuş Otomotiv

In recognition of its social responsibilities, Doğuş Otomotiv develops and undertakes projects that are innovative and exemplary.

Traffic is Life

Doğuş Otomotiv initiated a series of social responsibility activities in 2004 with the aim of promoting a higher level of overall responsibility, awareness and perception about traffic among the Turkish general public, and the young generation in particular. Gathered under a single banner of “Traffic is Life”, these social responsibility activities give a new dimension to traffic education.

Being able to reach 1.5 million children through its advertising campaigns including ”Traffic-themed Music Contest”, “Back Seat is Mine” and ”Stop at Red Light”, Doğuş Otomotiv aims to reach a larger audience and increase public awareness through more advertising campaigns. In 2008, Doğuş Otomotiv plans a more integrated communication plan through extended advertisement campaigns and training projects to be carried out in coordination with its brands.

Doğuş Otomotiv-Volkswagen Training Lab, Samandıra

Doğuş Otomotiv started to establish Training Laboratories to support education in industrial and vocational colleges, as well as to provide education and job opportunities to more students.

Opening the first laboratory in the “Şişli Industrial and Vocational College” and the second in the “Kartal Samandıra Industrial and Vocational College”, Doğuş Otomotiv provides training and employment opportunities to 18 students at the Doğuş Otomotiv Volkswagen Training Laboratory each year. The educational topics taught at the laboratory include safety at work, gasoline engines, diesel engines, basic electrical and current diagrams, heating/AC and brake systems, etc.