Our Approach

Today, major responsibilities fall upon both corporations and individuals to enhance social welfare and promote development that is sustainable economically, socially and environmentally. These corporate responsibilities are classified as: Economic (being productive and profitable), Legal (complying with regulations and laws), Ethical (acting in accord with social norms and expectations, as well as the body of law) and Social (voluntarily contributing to solving social issues).

 

Well-attuned to its corporate responsibilities, the Doğuş Group aims to make a difference socially by integrating this commitment into its code of conduct and throughout its work environment.

 

At the Doğuş Group, our understanding of “Corporate Social Responsibility” rests upon helping to create the future of our country and our world. We work to ensure that this perception is shared by as broad a base as possible and that it takes an even stronger foothold.

 

This socially responsible philosophy and outlook is best demonstrated in projects implemented by the Group and its companies in education, culture, the arts, sports, health and the environment, as well as in the constant and systematic support provided for these undertakings.

 

As an indication of its sensitivity towards sustainable development, the Doğuş Group has become one of the companies to sign the United Nations Global Compact asof April 2007. By signing the Global Compact, the Doğuş Group's corporate attitude, based on awareness of social responsibilities and commitment to contributing to society, will include compliance with the ten principles of the United Nations.

 

The Global Compact initiative, with a vision of “sustainable and inclusive global economy” and based on voluntary participation, was launched when the Secretary-General of the United Nations, Kofi Annan, called upon business leaders during a speech on the “Millennium Development Goals” at the 1999 Davos World Economic Forum.

 

Subsequently, Ten Principles were established under headings such as human rights, working standards, environmental protection, and fight against corruption. Companies from all over the world started to join the initiative and to declare that they would integrate these global principles with their business strategies, operations and cultures.