Corporate Responsibility
Doğuş Group and Corporate Citizenship
In the past, companies were merely assessed by their economic indicators, not only in Turkey but also all over the world and profit was the main indicator for a "successful" company. In our day, all companies are subject to a triple bottom line assessment, with economic success, social responsibilities and environmental sensitivity taken as the new benchmarks. This is true regardless of their sector, size and brand value.
Being well aware of the importance of the triple bottom line approach and the true meaning of "corporate citizenship", Doğuş Group integrates social and environmental measures in all its business practices and uses an important portion of its economic profits, gained by this approach, for the benefit of society and the environment.
Doğuş Group's corporate social responsibility approach rests on the belief that without giving utmost importance to child education and development, it will never be possible to reverse the social and environmental deterioration in our country, which would also directly affect the situation in the world. In line with this belief, the Group created the "Doğuş Kids", as its social responsibility platform, and has been conducting several projects and initiatives under this platform, ranging from education to health and environment.
Under the umbrella of "Dogus Kids" CSR platform, and in areas other than child development, many Group companies pursue different corporate responsibility projects in line with their area of work, including educational, environmental, societal and cultural development projects. There is one common attribute in all of them, and that is sustainability. In addition to the work undertaken by Group companies in the area of CSR, the Ayhan Sahenk Foundation, established in 1992, has been working for the benefit of the society in the areas of education, culture, health, environmental issues and sport and has also offered social aid to those in the disadvantaged areas.
The Doğuş Group is a participant to the United Nations Global Compact
As an indication of its sensitivity towards human rights and sustainable development, Doğuş Group became a participant to the United Nations (UN) Global Compact in April 2007. By signing the Global Compact and making a commitment to its 10 principles, Doğuş Group has strengthened its strong commitment to its social and environmental responsibilities as a corporate citizen.
In April 2009, Doğuş Group published its first corporate citizenship report, fulfilling its commitment of sharing its progress with its stakeholders with regards to the 10 principles of the Global Compact.
Doğuş Group Corporate Citizenship Report 2009
