Media

A name that has become synonymous with prestigious publications and quality broadcasting, the Doğuş Media Group operates four TV channels, four radio stations, seven periodicals, and an internet portal in the Turkish media sector.

 

The Doğuş Media Group's professional and quality-focused business approach fosters the public's trust in its brands and creates a sense of belonging for consumers, thereby giving rise to an expectation of continuous progress and distinction.

 

The close bonds the Doğuş Media Group (”The Media Group”) has developed with media consumers also has an impact upon advertisers, leading the latter to prefer the Media Group brands when promoting their brands to target audiences.

 

Always one step ahead in its advertising practices, the Doğuş Media Group generates custom-tailored solutions for its customers who wish to be associated with the Media Group's brand equity and to differentiate themselves from the competition. Advertisers are offered a variety of media and a high level of efficiency thanks to successful campaigns on the Media Group's TV channels, radio stations, internet portal, and periodicals.

 

Technological infrastructure The uplink system that enables satellite distribution of the Doğuş Media Group's TV channels and radio stations consists of a total of eight OB vans, four of which are in Istanbul, three in Ankara, and one in Diyarbak›r; a total of 217 NTV transmitters, two of which are in the Turkish Republic of Northern Cyprus; 51 CNBC-e transmitters; and 40 NTV Radio transmitters and one transmitter each for Radio N101, Radio Eksen, and Rokket FM.

 

The Doğuş Media Group keeps a close watch on all the technological advancements in broadcasting, thus making all its infrastructural investments compatible with the DVB-T and HD broadcasts that are to be launched in the near future.

 

Awards The Doğuş Media Group has been honored with a total of 388 awards thus far for its broadcasts and social
responsibility campaigns. These awards, 66 of which were earned in 2006, have been granted in different areas by
various ministries, organizations, associations and foundations, professional chambers, universities, and high schools.

 

Targets and strategies for 2007 The Doğuş Media Group intends to introduce new interactive media projects during the upcoming periods by pursuing a series of initiatives in new media technologies. The Doğuş Media Group estimates a 15% increase in its overall business, which is in line with the Turkish media market growth.